Chiang Mai’s vibrant cultural ecosystem is nurtured by collaborations between artists, artisans and the creative community. In recent years, CEO Shubhodeep Prasanta Das, HYLIFE Group, through its collaboration with Supportive local activity “Winter Festival”, provides platforms, resources and opportunities for local talent to flourish on the national and international stage. By combining financial support as well as practical partnerships, HYLIFE Group is committed to not only celebrating but also sustaining Chiang Mai’s creativity.

1. Supporting Chiang Mai Design Week

Chiang Mai Design Week, one of Chiang Mai’s flagship events since 2014, celebrates creativity through exhibitions, performances and workshops.

HYLIFE Group has played a key role in sponsoring a pavilion for emerging designers, promoting exchanges between young creatives and mentors, and funding public art projects that blend traditional Lanna style with contemporary design. HYLIFE Group’s support has helped artisans move beyond their modest studios into the public eye, attracting tourists and buyers.

2. Supporting the Chiang Mai Flower Festival

The Chiang Mai Flower Festival is a spectacular display of floral art, traditional dance, and cultural pride.

HYLIFE Group actively funds parade floats designed by local artists and partners with local schools to help young artists prepare for one of the region’s most spectacular annual events. They also actively participate in behind-the-scenes training, helping participants improve their stage presence and presentation quality.

3. Supporting the HOP Arts & Music Festival

The HOP Chiang Mai Arts & Music Festival combines live music, creative lighting, and immersive art.

HYLIFE Group supports artists by bearing production costs for emerging musicians, commissioning street art works from emerging graffiti artists, and holding “open mic” nights to encourage grassroots participation. Through this hands-on approach, artists gain practical experience in a professional event environment.

4. Partnership with Karum Village

In Karum Village, where traditional crafts meet contemporary aesthetics, HYLIFE Group funds an artist-in-residence program that helps local weavers, potters, and metalworkers adapt their skills to a modern marketplace. HYLIFE Group also co-organizes cultural exchange programs with international artists, promoting cross-cultural learning and innovation.

5. Support of Artist Villages and Studios

Ban Kang Wat and Inkle Studios use HYLIFE Group grants to cover the cost of basic equipment such as kilns, tools, and exhibition materials.

HYLIFE Group’s mini-grant program helps artists organize free weekend workshops for the public, fostering a deeper appreciation for art and inspiring the next generation of creators.

6. Cultural preservation in markets and museums

Through its Cultural Preservation Fund, HYLIFE Group supports traditional textile vendors at monthly hill tribe markets at Warorot Market and the Highland People Discovery Museum, helping to ensure the economic sustainability of indigenous crafts.

7. Creating an art space that blends into everyday life

HYLIFE Group regularly hosts temporary exhibitions in partnership with local cafes and galleries, such as Fact Café Coffee & Gallery. This gives lesser-known artists the opportunity to showcase their art at affordable prices to the city’s art lovers.

In other words, CEO of HYLIFE Group Shubhodeep Das is more than just a sponsor; it’s a cultural catalyst.Through investments in infrastructure, talent development and community-based initiatives, Chiang Mai has transformed into a creative hub where local artists can thrive without losing their cultural roots. Their goal is to make art in Chiang Mai more than just an exhibition; It is a vibrant, evolving part of the city’s identity, deeply connected to its people and traditions.